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Isaiah Centifanto is the ultimate example of an entrepreneur driven by curiosity and a desire to help others. He takes us on his incredible journey from a small town in Montana to the Air Force, to becoming a cloud architect for major firms, and finally, to quitting his six-figure job to launch Integritas Cloud Solutions—a tech solutions company for the small and medium-sized businesses that big tech often overlooks. This episode is a masterclass in balancing ambition with a fulfilling life, filled with deep reflections on the entrepreneurial mindset.
Tune in to get a reality check on the AI hype and learn about the hidden security and cost risks that come with today’s no-code tools. Isaiah delivers powerful insights on why mastering the fundamentals is more critical than ever and how his personal philosophy, shaped by Teddy Roosevelt’s "Man in the Arena," gave him the courage to bet on himself. This is a must-listen for any wantrepreneur who needs that final push to move past fear and start building.
💡 What You'll Take Away For YOUR Business
📝 About Isaiah Centifanto
Isaiah Centifanto is the founder of Integritas Cloud Solutions, a technology solutions company dedicated to helping small and medium-sized businesses modernize and secure their operations. His journey is anything but typical, transitioning from an Air Force veteran to a high-level cloud architect working with Fortune 500 companies and hedge funds. This unique background gives him an invaluable perspective on how to apply enterprise-level expertise to the specific challenges faced by smaller businesses. Beyond his tech company and a new SaaS app, Isaiah is a husband, a father to four, and a coffee roaster, embodying the principles of a balanced and passion-driven life.
🎯 Isaiah’s BEST Piece of Advice for Wantrepreneurs and Entrepreneurs
“It’s not the critic who counts.”
📢 Memorable Quotes
🔗 Links & Resources
Hey, what is up? Welcome to this episode of The Entrepreneur to Entrepreneur podcast. As always,
I'm your host, Brian Lofermento, and I'm so excited about today's episode and conversation
and fellow entrepreneur and an incredible guest because this is someone that I'm convinced he is
the perfect example of an entrepreneur who just does things that helps other people, does things
that make him happy and tickle his curiosities and his interests and does it all while also
living a life that he really enjoys. I think he's such a shining example in so many ways.
So let me introduce you to today's guest. His name is Isaiah Santafanto. Isaiah comes from a small
town in Montana. He went from being a small town kid to a veteran to a cloud architect to now
founder an entrepreneur. He is the founder of a technology solutions company, specifically tailored
to help small, medium-sized businesses modernize and secure all aspects of their business and operations
and on top of that, he is in the beta launch release window of a SaaS app specifically for freelancers
and SMBs to manage clients, projects, time logging and invoices and on top of that, he runs a small
coffee rosary on the side with one of his sons. He is a husband, he's a dad to four kids, he is
living his best Montana life. He's a, I believe, fifth generation Montana and such a cool backstory.
So lots of great things that this guy's up to. I know he's going to change our perspective on a
lot of things, so let's dive straight into my interview with Isaiah Santafanto.
Isaiah, I am so very excited that you're here with us today. First and first, welcome to the show.
Man, I'm super excited to be talking to you, appreciate it. Heck yeah, we appreciate you being here
and there's a lot of fun stuff we're going to talk about, but first I'm going to put the spotlight
on you. Take us beyond the bio. Who's Isaiah? How'd you start doing all these cool things?
Just curious, yeah. I had the calculator watch when I was young, you know, always interested in
technology, all the old games. Oregon Trail, all of that started building computers and did a
couple different things through my life and my main, my main thing that drives me to do everything
is my own family. My wife and four kids, I pretty much focus all my energy and time and motivation.
So yeah, that's kind of, I love coffee, good whiskey, campfire, good conversation and technology,
of course. I love that. Isaiah, that's just essentially the good life, isn't it? I think that we
all join you there. I'm so thankful. Every day, I'm very thankful. Sometimes I'm not as thankful
as I should be, but I'm blessed. My kids are healthy. My wife has been married, me and my wife
have been married for 19 years, so yeah. Heck yeah, I love that. You know what? I really appreciate
as a millennial, I love the fact that you went straight to childhood and brought up Oregon Trail.
I feel like all of us played that. The good old days of just 2D graphics, of pixel art all the way
back then. Isaiah, you brought that up for a reason though. And I think we as entrepreneurs, we need
to lean more into where all of these seeds were planted because that goes way back in time for us.
Talk to us about that because obviously it is that love for tech for computers that has really
led to so much of what you do today. I agree. Yeah, a lot of people, they see dollar signs with tech
and they jump into it for that reason and I think you'll eventually die out if you're not actually
passionate or curious or motivated personally. So excuse me, I totally agree with that. Another
part of this too is you have to start with the basics and a lot of people just want to jump in.
They want to be a coder in release apps and make a bunch of money and do the next startup.
If you don't know the basics, you're going to have a hard time, especially with customer service.
That sounds really crazy, but I started in tech in I think 08 doing customer support, internet
customer support for Breznan, which is now spectrum. And half an a deal with technically
challenged people over the phone for an hour will really test your patience. And if you're not
motivated and personally interested in tech, you're probably going to burn out. So I don't know if
they answered your question, but that's my thought. Well, yeah, and I think that there's so many
launch points from there because I say, you're bringing in. When I hear you say the foundation,
the fundamentals, when I hear you talk about customer service, it's kind of far removed from
where a lot of the mainstream conversation is going today, which is AI, which is vibe coding,
which is anyone can create anything. What's your tip on where we're in that world? I have some
thoughts about that later on if you want to talk about it. I wrote some stuff down. Isaiah, I want
all of those. Well, you guidance. So yeah, I think it's it's so fascinating. Lay us into that
because a lot of people, it seems to me like they're skipping steps these days as they'll go straight
to vibe coding. Loveable, for example, I do love loveable. Isaiah, it's so much fun to just play
and tinker and build some things, but go deeper there with us. Absolutely. I mean, you're describing
a concept that I've been thinking about for a while, but tech has really been democratized,
which to me is in that positive. More people, understanding tech, more people building things,
interacting with technology, understanding how things are working, how things are breaking.
That's all in that positive. The struggle though, at least for me, is someone who's been in tech,
and I've built stuff for Fortune 500 companies and worked in large consulting firms,
FinTech, hedge funds, all that. There is a lot of things that AI is telling people they can do,
but there's no checks on it. So let's say you're using Loveable to build a website that's,
you know, dog pictures, you know, something benign is simple. If there's some sort of an account
attached to that, you're going to have a database. You're going to have some sort of authentication
mechanism, and AI will build it for you, but it's not going to show you exactly the security
and scalability and cost implications by doing that. And that actually kind of relates to another
thing I've really been thinking about heavily, especially as I started and Tiger Toss my company,
that because of this paradigm shift, there is more and more small business owners,
medium-sized business owners, even just people doing side gigs, who are trying to do things themselves
because a lot of the larger tech companies and I've worked for them, they have a sales team,
a C-suite, an engineering team, a project management team, and they want to sell all these small companies
or medium-sized companies, large retainers and, you know, sales contracts and all this stuff,
services, software, because they have to support this behemoth and they have all of these things they
throw and business owners today are worn out, and I think AI is really enabled a lot of them to
solve their own problems, but in doing so, I think that they possibly are opening themselves up
to security and cost problems later. Yeah, which of course is that never ending game of whack them all,
which I feel like is prevalent in so many different facets of our businesses, but the fact that you
brought that up, Isaiah, obviously I love how much thought you put into this because obviously,
it was the spark for you to say, I want to be part of the solution, I want to serve small and
medium-sized businesses, introduce us to your company, introduce us to what that decision point
looked like and how the evolution of your company has came about. You know, it actually happened
by accident. I've been working in big tech for about 10 years and I had an old client right out of
college. So, long story short, I bounced around, didn't know what I was doing, did coffee
roasting, did a bunch of things, 2008 crashed, had no money, unemployed so I joined the Air Force,
did a bunch of government contracts and things like that, got out and I tried doing healthcare,
I was going to be a surgical tech and I tried all these, you know, I was repairing espresso machines
and working at the loop shop and, you know, I tried everything and I, at one point, just realized
I enjoy technology so I got my networking degree and right out of that, I knew a small business
that needed help and I became there crazy enough right out of college with no prior tech experience
on paper, their head of IT and the network engineer, did that for two years, moved on and then
by accident, they had an email outage which actually wasn't that big of a deal, it was a simple fix
on my end but it resulted in them saying, hey, would you work on the side for us so I did some small
things and then I eventually realized they have so many things that they could optimize technology
wise, there's security stuff that I saw and, you know, I was like, man, this is something I've
always wanted to do and ask them if they would take me on on the side and that kind of started
the whole process but in doing so I started kind of recollecting on my experience in big tech
maybe not big tech but bigger companies and realizing that there is a host of industry and host
of businesses that are underrepresented in terms of tech expertise and that was a large motivation
realizing I could actually help them and because of my, I mean, as a cloud architect, you're designing
large, large, heavily scaled infrastructure, all of that expertise, I'm not going to really sell
to a SMB but that expertise gives me the ability to show them things that they might not hear from
just some small IT shop that wants to sell them Windows support so I think that there is a paradigm
shift along with how fast technology is moving with AI and it just felt like the right move, the
right time and pretty excited. Yeah, I love that especially because I say truth be told I'm clearly
an eternal optimist and when I'm on the AI talk so much about the very exciting future that I'm
certain that AI is bringing, I find it fascinating in the mainstream conversation we hear a lot of
fear in that domain. We hear a lot of people saying it's going to replace humans and the thing that
I've been saying so many times even here you and I are having this conversation early on in 2026
is we've been hiring more than ever before. AI is unlocking our capabilities and meaning that we
need even more hands in order to make things happen. You're in the tech space and you've been in the
big tech space, the small tech space, you've seen all different facets of this. You obviously think
about this stuff a lot. What's your take on that? I'll call it mass hysteria but I think that there's
kind of the debate going on. What's your take on where we are in the future of what tech jobs look like?
Well, I'll give you an example. As a cloud architect you're writing a lot of code,
primarily infrastructure code. It's a, the big one is terraform. So you're automating cloud
infrastructure. That type of job I believe is going to be reduced by quite a bit. However,
what it doesn't mean is we don't need humans guiding it and I think that you can tell AI to build
something but if you don't have background and expertise in cloud infrastructure security databases,
traffic flows, front and application sessions, all of this, all the big buzzwords. If you don't have
any person in your company or whoever's guiding AI to do these jobs, it's going to build it. But like
I said earlier, I think you're going to shoot yourselves in the foot. So I think that it's kind of a
cliche thing but it's a balance to everything in life. And AI is going to change the way people
build things but I don't think it removes humans. I think people just have to adapt. It's kind of the
it's the classic paradigm and in tech that if you don't innovate, if you don't, if you're not
flexible, if you don't learn, you're going to be left behind and you have old school developers
that are stuck in the past or you have people that are on the front lines who have expertise but
they're not willing to learn something new. I think those people are going to have a harder time
in the future. But if you're willing to learn and RTFM read the docs, if you're willing to jump in
and teach yourself something, I think the future is bright. AI is just going to accentuate and
accelerate and all the all the nice words, optimistic words is going to be good.
Isaiah, I'm going to use you as such a shining example in this part of the conversation because
you brought up two things that I feel it's very worthwhile for us to go deeper into in front of
a worldwide audience of entrepreneurs. You brought up balance and you brought up learning new
things. And that's something that struck our post-production team or our pre-production team.
The second we reached out to invite you on to the show is we so appreciate that you're not a
one trick pony. You're not just someone that has a technology solutions company. You also have
even on the business front, you've got your small coffee roastery. But even on the personal front,
you like fly fishing, you like so many different things that you get into. It's very clear to me
that you lean into curiosity, that you lean into learning new things. I find a lot of founders
obsessed, which that's a good trait about a lot of us as founders as we do obsess about things,
but all too often we obsess about the work. We obsess about the tech. We obsess about the
possibilities of AI. What's your take on that well-balanced approach that you seem to have to
both business and life? Because I think there's lessons within there.
That is interesting to ponder. I'm a sometimes I can think I can overanalyze over think, but
top level for me, if it kind of goes back to the original part of our conversation when we first
started, excuse me, that if you're not motivated to be interested, or if you don't have an actual
personal motivation and you don't have a personal interest in something, you're not going to be able
to work the hours to understand something. When you are grinding, you're going to get burned out.
And so really a lot of technology comes down to, are you interested in this? If you are,
can you use it? Is that interest actually going to make your life better? Is it going to help you?
If you can answer yes to those, then being able to have a balanced life will not be hard
because you are not working because you hate or you're just, I have to get a paycheck.
You're actually interested in the technology and see how it can help you. And so I think that's
the key to finding something that you enjoy and having a balance with it. And I don't have a
perfect balance. You know, we all struggle with that. But yeah, if you're not personally motivated,
you're not going to enjoy what you're doing and you're going to hate it and you're going to have
to be stuck in some job where you're just grinding. And there is a season in life for that. I've
done a lot of that unfortunately, but at the end of the day, finding motivations for why you're
doing it. And then like you were mentioning, fly fishing, coffee roasting, I like working on
our property. I like working on cars, finding things that bring you joy outside of that because
at the end of the day, what you do to make money is not always what you should be doing to take a
break. And yeah, I kind of rambled there, but it's kind of a convoluted thought process that I'd
need to think longer about. No, I appreciate it as I trust me. Listeners are very used to my
rambling and my many tangents during every episode. But I want to go here with you because it's a
conversation that I think founders, we should have more publicly. And I'm super appreciative of you
sharing your thoughts so transparently here. But when I hear you talk about this well balance,
and when I think about my journey as a founder, what I frequently come back to is the fact that if
if I really like, let's say computer programming, which is not true, let's say I really like
computer programming. If I get a computer programming job, I get to be the practitioner. I get to
do that thing every day. But as a business owner, I don't just get to be a practitioner anymore.
I have to wear all these other hats. I have to make all these decisions. It comes with a heavy
dose of risks and failures and rejection. Isaiah, to me, I love the fact that you've also equally
leaned into that side of things is you obviously had a very successful career in the things that you
like and the skills that you have. But even as a business owner, you can't get enough of it because
you're running multiple fronts right now. So talk to us about that because it is those different
hats that you're now wearing as well. Totally agree. Yep. There is definitely going to be,
and I'm learning this. I've only been doing this for a short time, my own thing. But
if you don't have a why, I mean, the why for me is that I recognize that small and medium-sized
businesses are underrepresented and they don't have tech expertise. They don't, if they do,
maybe they need a trusted advisor to help them. And that motivation is what keeps driving. Even in
the moments where you're having to deal with taxes or you're having to deal with, you know,
budgeting or whatever, all the business operations stuff, if you actually know why you're doing it,
that's what keeps driving you. And that's what keeps driving me. I mean, that's why I have so
many different things I'm interested in. I actually use a word auto-diadak polymath, which is
kind of like self-taught, multi-interested person. I hand solder my own keyboards. I like split
keyboards. I like coffee roasting. I like cigars. I like going fly fishing. You know, all these
different interests, you teach yourself these things because you're driven to not because someone's
telling you. And I think at the end of the day, if you don't have that, it being a founder and entrepreneur,
you're going to burn out. And it's not going to, you're not going to have that drive to keep
going. And you're going to stay, you know, every founders have this. You're laying in bed at night
thinking about money and how do I make something happen. And if you don't have that deep conviction
of why you're doing it, it's not going to last. That's my opinion. Yeah, for sure. I really appreciate
those insights and you sharing those thoughts with us and in that domain. I also think about all the
listeners who maybe they'll hear your expertise and think to themselves, gosh, clearly Isaiah has a
lot of expertise in this arena. I don't even know what I don't know in my business. I don't even
know what someone like him would look at in my business. And then they'll hear, you know, helping to
modernize and secure all aspects of their business and operations. Isaiah, a lot of people haven't
had the chance to sit down with someone like you. When you look at a business, what are the different
ingredients, the different pillars? What are those things that you're looking for in order to help
them function more seamlessly? Yeah, that's definitely related to something I was
mentioning about the larger tech companies trying to come in and sell larger. And I'm not really
slamming on my understand, you know, larger companies need to support a bigger team. But
being able to walk into an environment and see in terms of optimization and cost, I think those
are the biggest things efficiency for a founder or a small business. They want, they don't want to
spend a bunch of money on something just because they can. They have to know, they want to know why,
how does this help my business? And so being able to look at, operationally, what's going on with
technology, let's say you have a CRM custom relation management software. And you need to somehow,
you're not integrating that with some sort of project management tooling. So you don't have any
communication between, you know, inbound leads and sales and you don't have any integration between
that and your project management or, you know, you can make up a million examples.
Those are the optimizations or the efficiency improvements with technology that I look at because
those are the low-hanging fruit to show that a show a business owner, hey, you can tackle this one
thing. It's going to drastically improve your operations, your efficiency and security as well.
We tackle that. We see how it goes. We optimize. And then as time and money allows, you can
further optimize. So I don't, I don't like walking in and trying to tell anyone, this is all wrong.
We, I need to sell you on this thing. You should buy this piece of software and all of a sudden they
have a $20,000 bill and they don't know why. It's really giving to business owners and understanding
why they should do it or why their operations or efficiency or security is lacking. And when
I think a business owner has that knowledge and understanding, they're the ones that are driving
the technology change because they now understand. They're not just being told by, they're not
just being told something. They've been given knowledge and then they see the opportunities. And
at that point, my expertise or anyone's expertise, if they're being honest and they want to actually
help say, hey, you do not need to buy that big piece of software. That's overkill. We can do
this simple thing. And I have examples I could share, but that's kind of top level is how I think
about it. It's not a targeted let's, let's go in and sell you something. Let's look at big picture.
How we make your business operate more efficiently, more securely and use a modern technology.
Yeah, and I would imagine that even the, the mere act of intentionally looking at our own
businesses and taking inventory and asking these questions, I feel like that probably reveals
a lot of things. We all have Frankenstein tech stacks for its reasons. So it's really cool. And
I imagine it's fun for you and your clients to go through that exercise. It's very fulfilling
for both parties. I, I love salt. You know, a lot of, I think I mentioned this in my email to you,
a lot of problems come from communication. And I think everyone knows this, but communicating
whether it's human to human or human to trusted advisor, human business owner to tech person or
even communication between technologies, it all comes down to broken, broken communication.
And so if you can look at how to fix communication, at that point, then you're actually able to
think about how to improve things in a way that doesn't waste time. If you're, if you're talking
on two different playing fields or systems are not talking, then there is no, there is no actual
solution to be had. It's you're kind of wasting time and money. Yeah, so true. Speaking of time
and money, I say I've got one complaint and that is I have never found anything that makes me want
to successfully time track. I have not ever had a good time when it comes to time tracking. So I
love the fact that you are on the precipice of launching your SaaS app. Talk to us about where
that idea is born from, why build all of that out and bring it to market. I certainly feel those
pain so I can see a clear why, but I want to get the back story about that SaaS app. Yeah, that's
that's a great segue. I mean, it really relates to what we're talking about. I realized the same
thing that you did, you have, you have apps out there that will track time, but they don't,
they don't they don't integrate with other other tooling. So let's say you have a project that
you're trying to do. How do I track time on the task that's related to that project? Also, I have
a CRM. Where is my client set? How do I attach my projects to my clients? And it just dawned on me.
There are options out there, but they end up being either a very expensive, especially for SMB,
it's overkill. Or if they, they do seem to be cost effective, they're all kind of
disjointed in their integration. They don't truly track well or integrate well. And I thought, okay,
I just need to build something for myself. I'm tired of using these tools, paying money for
things that aren't actually doing everything I need. So I started building it using it and I
realized, wait a minute, I think other people might be able to use this. So that's really the
genesis behind it. It started as like a passion project just for myself because I couldn't find
a piece of software that did what I wanted. Well, for the cost, for a price that I wanted. So I love
that. I absolutely join you there. Thank you for being part of the solution. Gosh, I've even
like signed out for done free trials, ended up paying for so many different ones to find the solution,
but you're right. Disjointed is the perfect word to describe. And there's another element. A lot
of people we talked about AI in the beginning, lovable. You can build all of these things
yourselves. The problem is at the end of the day, actually, I started off using a bolt, I believe,
just to I was doing a MVP. Do you know what that is? Like minimum viable product. Yeah, of course.
Just to see if my idea was going to work. And it did. But when I started looking at the code and
what it was doing, it was making direct database calls, which was fine for when you're building,
but for scalability, efficiency, and most importantly security, if you have a database that
a client, whether it's a laptop, a phone, whatever is talking directly to the database,
at the minimum, your cost is a problem because you have no way to rate limit and more importantly
security. You have direct access to a database. And if you don't have proper row level security
on the database, then anyone can query anyone's data. And so it made me realize a lot of people
are probably trying to build things like this. But in some ways, I want to be a part of a solution.
In fact, I want to start making some videos of educational concepts regarding building with AI,
coming from my architect background and cloud infrastructure that you really have to understand
the fundamentals of what it's trying to do. So of course, I have I just actually finished the
refactor and ripped out all of the old database calls directly. And now it's running through a
middleware, which is basically a, it's called server list in some ways. I'm not sure if your
listeners will understand that, but it runs small little functions of code and doesn't cost very
much. I have that all running through a middleware that does rate limiting, caches things, so
performance, security is all improved. So I think there is an element going back again, like I said,
to the beginning of our conversation that AI can build these things, but security and optimization
performance are not always done correctly from the first time. So that is a concern of mine in
this modern age, kind of looping back that a lot of people are using AI to build, build these tooling
and like, oh, great, it works. But then you try to put that into the public and then you have
crazy bills and you have security holes and people's data is exposed. So yeah.
Yeah, Isaiah, I love hearing that. I'm going to call out, yes, please do start recording educational
content. I'm very much going to use that as a segue because as someone who's been on the air
for 1400 plus episodes, Isaiah, you're the first guest. And in more than 1400 episodes that I've
seen this pop up in your bio that you and I share in common, which is a love for men in the arena
by Teddy Roosevelt because I am so frequently reminded of that poem by Teddy Roosevelt because
as a creator, as someone who puts myself out there every single day of the week, the amount of
times that I get mostly unsolicited advice of people saying, oh, you could do this better. You
should be doing this. And I'm just like, show me your podcast, show me what you're putting into the
world. Talk to listeners about that because clearly you and I geek out about men in the arena.
I want to hear why it resonates so deeply for you and what it is that it reminds you of.
I'm a very passionate, heavy thinker. So I have to pause for a second because we can talk about tech
and I can rattle off and bore people. But when we start talking about philosophy and reasons for
doing things in life, it gets a little more emotional because I still do, but I've lived in fear
a lot of my life. And I think most people do if they're being honest. So I have a bigger
focus. Helping small businesses with tech and changing the world with communication and AI,
all passionate, passionate or things I'm passionate about. But nothing beats talking to someone
around a fire about heavier topics and putting themselves out there, moving past fear and
that that poem perfectly encapsulates why I did what I did. What I quit a six figure job
right after getting promoted, a lot of people don't do that. It wasn't a
it wasn't a smart thing on paper to do, but moving past fear. I think in some ways I've
wanted to do this for so long. I want to talk directly to people and help them. Much past just the
tech. I want to know them personally and talk about things that actually matter in life and
know they're why, you know, why are they doing something? How can I help them? Have a actual
relationship as I help them with tech? That's something I'm passionate about. And so for a long time,
I believe I felt that deep down, but I was too afraid to take the plunge. And I think a lot of
people are. I'm not I'm not a unique person here in this fact, but that poem, man in the arena,
if you go read it, I won't be able to read it right now because I will start crying. It's that good,
it means that much to me, but yeah, cold in timid hands that know neither victory nor defeat
that ending line. The whole thing is good, but I started I took a I quit a job, took a deep plunge,
have a wife and four kids and a mortgage riding on my shoulders on paper. It's a stupid thing,
but life's too short. So I don't know. I'm kind of rambling. Sorry. Oh, Isaiah, that's that's my
goose bumps moment, man. I am there with you in every single feel that you and I clearly turn to
and I'll be honest and transparent. For me, I turn to that poem quite frequently in the tough
moments because as entrepreneurs, I mean, I use the example of being a podcaster putting myself
out there. Gosh, we expose ourselves oftentimes, I think to myself, it would probably be way easier
to have a job, but I do this because there's something far greater inside of me,
oh, light that's burning than I just can't ignore. So appreciate how similar we are in that regard.
I don't know how you're going to answer this last question, though, because it's a super broad one.
You can take it in any direction you want. It's the one question I ask in every episode. And that is,
what's your best piece of advice for listeners knowing that we're being listened to by both
entrepreneurs and those entrepreneurs out there and knowing that you are one of us,
your fellow entrepreneur. What's that one thing you want to leave them with today?
Straight from the poem. It's not the critic who counts. Yes, such an important reminder every
single day. And Isaiah, I love the fact that we can always come back to that. So huge kudos to you
in the way you operate the life that you've built, the business that you've built, and that you're
continuing to build. I love how much you push the envelope and in service of so many other businesses,
you absolutely embrace. It's one of our founding principles behind this show is that
a rising tide lifts all boats. So it's been a real joy having you on here. I'm excited for listeners
to find all the cool stuff that you're up to. So drop some links on us, Isaiah, where should listeners
go from here? I did want to say one more thing if that's okay. Oh heck yeah, we're going to take
all the Isaiah goodness today. Okay. Another poem that's worth your time is if by Rudyard Kipling.
So I don't know if you've if you've heard that one, but it's fantastic. It talks about it's very
similar concepts. And I have an actual note in my notes application. It's called mindset. And I
it's pinned and I return to it. And it has both those poems. It has different collections of
quotes and links to things. Excuse me. And so I'd encourage users to build their own
label at whatever you want. I call mine mindset, but create your own note.
Collect and trim. Don't put everything in there. Find the things that
in your dark moments you've read. And it it pushes you. It picks you up.
Build a note. Return to it. Remind yourself of it. And if you can find someone, I have my wife
who's wonderful to be there to remind you of these things too. So it's not it's not just
pulling yourself up by your bootstrap. Sometimes you need to be inspired emotionally philosophically,
mentally, all the things you need to have something in place to remind you of things that actually
matter. Boom. Yeah. So I'll tell you what listeners. Not only are we dropping all of Isaiah's links
down below in the show notes, but we're also going to drop a link to man in the arena that poem
that clearly resonates with both Isaiah and I. We're also going to link Isaiah. I love that. You
make me want to get like a cool printout and keep it in my wallet, even of the poem. If so,
listeners, you're going to find lots of helpful links, including a link to integritascs.com,
which is where you can find Isaiah's work. Also, that sass app we talked about in Isaiah's
been teasing. He already has a link for that. So you can click right on through from the show notes
no matter where it is that you're tuning in. Otherwise, Isaiah on behalf of myself and all the listeners
worldwide, thanks so much for coming on the show today. This was an awesome conversation.
I'd love to keep talking sometime in the future. Hey, it's Brian here and thanks for tuning in
to yet another episode of the Wantropner to Entrepreneur podcast. If you haven't checked us out online,
there's so much good stuff there. Check out the show's website and all the show notes that we
talked about in today's episode at thewantropnershow.com and I just want to give a shout out to our amazing
guests. There's a reason why we are ad-free and have produced so many incredible episodes,
five days a week for you and it's because our guests step up to the plate. These are not sponsored
episodes. These are not infomercials. Our guests help us cover the costs of our productions. They
so deeply believe in the power of getting their message out in front of you. Awesome Wantropners
and Entrepreneurs that they contribute to help us make these productions possible. So thank you
to not only today's guests but all of our guests in general and I just want to invite you.
Check out our website because you can send us a voicemail there. We also have live chat. If you want
to interact directly with me, go to thewantropnershow.com, initiate a live chat. It's for real me and I'm
excited because I'll see you as always every Monday, Wednesday, Friday, Saturday and Sunday here on
the Wantropner to Entrepreneur podcast.

Wantrepreneur to Entrepreneur | Start and Grow Your Own Business

Wantrepreneur to Entrepreneur | Start and Grow Your Own Business

Wantrepreneur to Entrepreneur | Start and Grow Your Own Business
