1735: How to Treat Your Reputation Like Currency and Build Influence

I’m thrilled to welcome Maha Abouelenein, a communication, entrepreneurship, and self-advocacy powerhouse. With decades of experience at the forefront of global tech revolutions, Maha has been a trailblazer in mobile telecommunications across the Middle East and Africa, a thought leader on Web3 and AI, and a pioneer of modern public relations in regions where the field didn’t even exist.

Her new book, The 7 Rules of Self-Reliance, carries a powerful and urgent message: “Nobody’s coming to save you.” In our conversation, Maha shares why self-advocacy, especially for women, is more essential now than ever — both in the workplace and life. We dive into practical ways to protect and grow your most valuable asset, your reputation, and what it takes to reinvent yourself at any age. We also explore the role of personal resilience in a world facing systemic challenges and Maha’s unique insights into AI and blockchain.

Whether you're looking to pivot in your career, build influence, or take charge of your narrative, this conversation with Maha is packed with wisdom, inspiration, and actionable advice.

Learn more about Farnoosh's upcoming literary workshop Book to Brand. Early bird registration is now open!

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