#232 Francesca Morelli: Ice Cream, Influencers & Forging Your Own Path

Francesca Morelli is the Enterprise Development Officer at QUBSU and Co-Founder of VAVA Influence: Northern Ireland’s first dedicated Influencer Marketing Agency.

After growing up as part of the Morelli Ice Cream family, Fran began forging her own path in the world of tech start-ups by spending a year working in Paris before moving back home to start her own business.

In today’s conversation we talk about:

The incredible history of the Morelli family
How living abroad isn’t always as glamorous as it looks
Why influencer marketing is the future
And the challenges/successes Fran’s faced on the journey so far.

Check it out!

https://bestofbelfast.org/stories/francesca-morelli-vava-influence

#232 Francesca Morelli: Ice Cream, Influencers & Forging Your Own Path

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