Loading...
Loading...

Ready to take your launches to new heights? The solution is to build anticipation and curiosity with your pre-launch. In this episode I brought on the Queen of anticipation marketing herself, Brenna McGowan.
Brenna McGowan uses real-life examples from Apple and Taylor Swift to illustrate the power of anticipation. She shares insights on the optimal pre-sale anticipation period for courses, programs, high-end services, and memberships, and explores the use of "consideration content" to tap into the emotions and desires of potential buyers.
*****Craft your Compelling, Captivating, and Converting speech. Take $250 off with code BIDLISTENER at https://speakandstandout.com/offer-indss *****
Links and resources mentioned in this episode:
Hit **SUBSCRIBE** so you NEVER miss any episodes.
Thank you for listening,
Laurie-Ann
No transcript available for this episode.

Speaking, Storytelling, Sales, Marketing, Brand Awareness, Visibility: Be In Demand

Speaking, Storytelling, Sales, Marketing, Brand Awareness, Visibility: Be In Demand

Speaking, Storytelling, Sales, Marketing, Brand Awareness, Visibility: Be In Demand