#391 Robert MacPhee: From Parking Cars to Coaching Clarity—Lessons from a Chicken Soup Insider — Part One

Before he was coaching CEOs or co-creating workshops with Jack Canfield, Robert MacPhee was parking cars. That detour became a defining feature—not a footnote.

In Part One, Robert shares his unlikely path from backstage support to clarity coach. We explore why most people struggle to name their values, how he built the “Excellent Decisions” framework, and why aligning your choices with your core values is less about woo-woo ideals and more about long-term clarity.

Forget vibes—this episode is about learning to steer your life with your own internal compass.

Key Highlights of Our Interviews:

From Jack Canfield to Clarity Coach

“I had the great pleasure of working with Jack Canfield for close to 10 years… and then I developed Excellent Decisions, about making choices from vision and values.”

How working with the Chicken Soup for the Soul co-founder led Robert to create his own framework for alignment and success.

The Definition of Values (Without the Fluff)

“Our values are what’s most important to us… the areas we want to put time and attention on, and how we want to show up in the world.”

Robert demystifies “values” into two key categories—priorities and ways of being—and why this distinction matters.

Dust-Free and Proud: How Values Show Up at Work

“One company literally listed ‘dust-free’ as a core value—because they cared deeply about being a good neighbor.”

A surprising story about a construction company that proves values don’t need to be lofty—they just need to be lived.

A Workshop, a Wake-Up Call, and 35 Pounds Lost

“She just got clear that health mattered. Seven weeks later, she lost 35 pounds.”

Why values clarity can be more powerful than any diet plan, productivity hack, or goal-setting framework.

Why Most People Can’t Name Their Values

“Schools don’t teach it. Parents rarely do. We’re basically flying blind through life.”

Robert explains why we inherit others’ values by default—and how to break the cycle with conscious exploration.

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Host: Vince Chan | Guest: Robert MacPhee

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