446. What Every Podcaster Can Steal from 'How I Built This'

Today, we’re asking you to rethink how you judge progress in podcasting. Is it really about choosing quantity or quality, or does the answer depend on where you are and what you’re building? In this installment of our Obsession Worthy Podcasts series, led by co-host Jonathan Howard, we break down How I Built This, focusing on the Taylor Guitars episode. We look closely at how a strong cold open widens the audience, builds curiosity, and signals that a show is worth sticking with. From there, the conversation moves into systems, completion, and why finished work teaches you more than half-done ideas ever will. Hopefully, after hearing this, you’ll consider the process and rethink what growth actually looks like when you’re trying to build a podcast with staying power.

Episode Highlights:

[03:04] Flight delays and boarding frustrations

[05:06] Customer service lessons from a travel experience

[15:07] Obsession-worthy podcast series overview

[26:15] The origin story behind Taylor Guitars

[31:38] Balancing cold opens for video and audio

[35:17] Why human stories matter in podcasting

[43:53] The quality versus quantity debate

[53:56] Taylor Swift guitar story

Links & Resources:

The Podcasting Morning Chat:

www.podpage.com/pmc