
About this episode
Did you know it costs approximately five times more to attract a new client than it does to retain an existing one?
We see many VAs putting a lot of time and energy into networking, marketing and promoting themselves in order to find shiny new clients, with very little thought about how they plan on keeping their current ones happy, thus ensuring they stick around long term.
So not only does shifting your focus to keeping your current clients satisfied make financial sense, but we all know that a happy client often means lots of lovely referrals.
In this episode you’ll learn:·
- The 12 sure fire ways to lose clients.
- Why following the ‘OARBED’ model is key to managing your reactions during tricky client situations.
- That clear and consistent communication with your clients and new leads needs to be at the top of your priority list.
Sam & Jo xoxo
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