businessMar 7, 20161:09:13pending

#49: Textos para vender con @maidertomasena

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Maider Tomasena nos descubre las calves del copwriting.

Básicamente, el copywriting es una técnica de escritura persuasiva, que lo que pretende es conseguir que el lector realice una acción concreta. Es una técnica que va directa al grano.
Consiste en depurar un contenido para orientarlo a un fin muy concreto y ayudar al usuario para que sepa qué es lo que tiene que hacer en cada momento.

También nos descubre su faceta de emprendedoera. Cómo consiguió focalizar su actividad y vivir del copywriting.

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