742. When in Doubt, Disclose

Most leadership breakdowns don't come from bad intent, they come from delayed truth.

In today's episode, Brian Gubernick unpacks one of the most underrated leadership principles he's lived by for over 15 years: when in doubt, disclose. Drawing from a pivotal moment in 2013 when his real estate team was staring down limited cash reserves and real uncertainty, Brian explains why early, calm, honest disclosure builds trust faster than optimism ever can.

This episode breaks down why leaders avoid hard truths, how delayed disclosure creates bigger problems down the road, and why transparency shifts teams from fear to ownership. If you lead people, or care about trust in business and relationships, this is a lesson you can't afford to ignore.

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Meet Your Host:

Brian Gubernick is a visionary leader with over 20 years of diverse business and life experience. Currently the Chief Real Estate Officer for PLACE Inc and Co-Founder of Metrix Masterminds, Brian has held numerous other significant roles in the real estate industry including property investor, Realtor, sales team owner, brokerage operating partner, title/escrow company investor, property management partner, and start-up executive. Brian has also trained and/or personally coached thousands of sales professionals on the tenants of business success, leadership, and personal development.

Brian's passion for excellence is matched only by his love for family. He resides in Scottsdale, Arizona, with his wife and two daughters. When he's not creating exceptional real estate experiences or nurturing his entrepreneurial ventures, Brian can be found enjoying quality time with his loved ones.

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