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As one of the most established ghostwriters in the nation, New York Times best-selling author Michael Levin has written, co-written or ghostwritten more than 100 books, of which eleven are national best sellers.
He has also made contributions to the New York Times, the Wall Street Journal, Forbes.com, Politico, the Los Angeles Times, the Boston Globe, the Jerusalem Post, Writers Digest, and CBS News. Michael taught writing classes at the University of California – Los Angeles and New York University. He even appeared on ABC’s Shark Tank in 2012.
Michael always wanted to be a writer from the time he was a little kid. He first fell in love with storytelling when his father read Ask Mr. Bear and Winnie the Pooh to him. His choice of career solidified when he saw a film strip ingrade school of an author reading proofs of his book. That was when Michael said, “I want to be that when I grow up!”
This interview covered a wide range of topics. Here are some of the takeaways:

1. Who is the specific niche audience for your book? Who are you trying to sell to? The truth is there is no mass market audience today for anything.
2. What is the next step you want people to take after reading your book?
3. What knowledge is in your head, that if your audience knew that you knew it, would cause them to take the next step with you?
Business Ghost — Michael’s ghostwriting company
Strategic Coach — the coaching program that Michael is a part of
email: [email protected]
phone: 1-800-637-6856
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The post 76: On Writing Bestselling Nonfiction Books with Ghostwriter Michael Levin appeared first on TCK Publishing.
No transcript available for this episode.

The Publishing Profits Podcast Show | Writing | Marketing | Books | eBooks | Audiobooks | Authors | Entrepreneurs

The Publishing Profits Podcast Show | Writing | Marketing | Books | eBooks | Audiobooks | Authors | Entrepreneurs

The Publishing Profits Podcast Show | Writing | Marketing | Books | eBooks | Audiobooks | Authors | Entrepreneurs