#95 Colin Anderson: The Godfather Of Advertising In Northern Ireland

This week’s interview is the fifth episode in ‘The Disruptors’, a mini-series presented in collaboration with Fleet Financial where we sit down with some of Northern Ireland’s most disruptive industry leaders.

 

Today’s guest is no exception.

 

Colin Anderson is the serial entrepreneur behind hugely successful businesses like ASG & Partners, TIBUS, B-Secur, Webrecruit Ireland, Activitybreaks.com and has held several senior positions over the years for organisations like the NI Chamber of Commerce, NI Screen and the Northern Ireland Tourist Board. 

 

Colin is a Fellow of the Chartered Institute of Marketing and is also a member of the Institute of Directors, and The Royal Television Society. He’s been a sailing instructor, a visiting professor and in 1997 the recipient of an OBE. 

 

But what about the man behind the bio? What about the challenges endured behind his many successes? What were the tactics and strategies deployed to make all of this happen? 

 

In today’s episode, we dive deep into Colin’s early childhood experiences, how he dealt with personal loss as a young man, where he got his start in advertising, what it was like to set up his first business, essential marketing and communication principles, the highs and lows experienced along the way and questions of legacy. 

 

All this and more on today’s show.

 

Check it out.

 

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To see a 'treasure trove' of all things related to Colin (including a photo) please visit https://bestofbelfast.org/stories/colin-anderson-asg-partners

 

Best Of Belfast is Northern Ireland's #1 Interview Podcast. We've shared 100+ hour-long conversations with incredible people from Northern Ireland.

 

To find out more, or join 'The Producers Club' please visit https://bestofbelfast.org/

 

Cheers!

 

— Matt