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Aesthetic Industry From Tech to Top CEO!
About this Episode
What if confidence isn’t something you’re born with — but something you earn through the hardest seasons of your life?
In this powerful episode of Her Unshakeable Confidence, Simone and Olivia sit down with Emily Kendel — aesthetic business coach, founder of Spa Project, and former celebrity makeup artist — to unpack her extraordinary journey from growing up in poverty to building and selling a successful med spa.
Emily opens up about breaking generational cycles, navigating two divorces, raising five children, and facing her youngest daughter’s devastating prenatal diagnosis of spina bifida. She shares how faith, curiosity, resilience, and taking action — even when she didn’t feel ready — shaped the confident woman and business leader she is today.
If you’ve ever questioned your identity, struggled to balance ambition and motherhood, or felt like you had to be confident before taking the leap — this episode will remind you that confidence is the reward for courage.
✅ Actionable Takeaways
Confidence Is a Result, Not a Requirement: You don’t need confidence to start — you gain confidence by taking action through difficult moments.
Focus Before You Expand: In business, more services don’t equal more success. Master your fundamentals before scaling.
Know Your Numbers: Revenue means nothing without profit. Understanding cash flow, pricing, and expenses is critical to sustainability.
Systems Create Freedom: If you want to scale or build a team, every step of your client experience must be documented and repeatable.
Align with Your Values: When your decisions reflect your core values — in motherhood, marriage, and business — peace and clarity follow.
Your Kids Are Only Little Once: Ambition matters, but presence matters too. Build a life you won’t regret looking back on.
⏱️ Chapters
00:00 — Introduction
02:10 — Growing Up Poor & Finding Identity Through Looks
07:45 — From Aesthetician to Celebrity Makeup Artist
15:02 — Breaking Cycles & Becoming a Young Single Mom
20:10 — A Prenatal Diagnosis & Open Fetal Surgery
27:35 — Losing Identity in Motherhood
32:40 — The Chaos of Running a Med Spa
42:50 — Why Systems Matter in Service Businesses
43:07 — What Confidence Really Means
44:38 — The Best Advice Emily Ever Received
✨ About Emily Kendel
Emily Kendel is a highly experienced aesthetic business coach, consultant, speaker, and founder of Spa Project — an aesthetics training program and community for med spa owners. With over two decades in the beauty industry, Emily began as a licensed aesthetician before becoming a celebrity makeup artist for television and film, working with high-profile talent including Morgan Freeman.
After building and scaling her own med spa from the ground up, Emily discovered her true passion: helping service-provider-owned medical spas make strategic decisions, understand their numbers, implement systems, and build profitable, sustainable businesses.
Connect with Emily Kendel:
Facebook Group: Emily Kendel
LinkedIn: Emily Kendel
Instagram: @emilykendel
Website: spaproject.com
👉 💬 Connect with Us
Don’t forget to subscribe to Her Unshakeable Confidence for more empowering stories and actionable insights. Leave us a review, share your favorite moments, and tag us on social media!
✨ Take our new QUIZ and discover what’s really holding you back and how to break free.
🎁Subscribe to our exclusive email list and receive our downloadable, FREE GUIDE, Positive affirmations to Live Life Authentically
Click HERE to get your copy!
Pre-Order Simone’s New Book
REAL Confidence A Simple Guide to Go from Unsure to Unshakeable
📖 Order Simone’s Book
Amazon Link: https://a.co/d/5MwUmJh
Goodreads: https://www.goodreads.com/book/show/55422846-the-extraordinary-unordinary-you
Barnes&Noble: https://www.barnesandnoble.com/w/the-extraordinary-unordinary-you-simone-knego/1137661020
👉 Connect with Simone Knego:
👉 Connect with Olivia Knego:
✨ Check out our inspirational mugs, shirts, and more at The Unshakeable Studio on Etsy!
Empower your day with a dose of confidence. New designs drop regularly!
In this powerful episode of Her Unshakeable Confidence, Simone and Olivia sit down with Emily Kendel — aesthetic business coach, founder of Spa Project, and former celebrity makeup artist — to unpack her extraordinary journey from growing up in poverty to building and selling a successful med spa.
Emily opens up about breaking generational cycles, navigating two divorces, raising five children, and facing her youngest daughter’s devastating prenatal diagnosis of spina bifida. She shares how faith, curiosity, resilience, and taking action — even when she didn’t feel ready — shaped the confident woman and business leader she is today.
If you’ve ever questioned your identity, struggled to balance ambition and motherhood, or felt like you had to be confident before taking the leap — this episode will remind you that confidence is the reward for courage.
✅ Actionable Takeaways
Confidence Is a Result, Not a Requirement: You don’t need confidence to start — you gain confidence by taking action through difficult moments.
Focus Before You Expand: In business, more services don’t equal more success. Master your fundamentals before scaling.
Know Your Numbers: Revenue means nothing without profit. Understanding cash flow, pricing, and expenses is critical to sustainability.
Systems Create Freedom: If you want to scale or build a team, every step of your client experience must be documented and repeatable.
Align with Your Values: When your decisions reflect your core values — in motherhood, marriage, and business — peace and clarity follow.
Your Kids Are Only Little Once: Ambition matters, but presence matters too. Build a life you won’t regret looking back on.
⏱️ Chapters
00:00 — Introduction
02:10 — Growing Up Poor & Finding Identity Through Looks
07:45 — From Aesthetician to Celebrity Makeup Artist
15:02 — Breaking Cycles & Becoming a Young Single Mom
20:10 — A Prenatal Diagnosis & Open Fetal Surgery
27:35 — Losing Identity in Motherhood
32:40 — The Chaos of Running a Med Spa
42:50 — Why Systems Matter in Service Businesses
43:07 — What Confidence Really Means
44:38 — The Best Advice Emily Ever Received
✨ About Emily Kendel
Emily Kendel is a highly experienced aesthetic business coach, consultant, speaker, and founder of Spa Project — an aesthetics training program and community for med spa owners. With over two decades in the beauty industry, Emily began as a licensed aesthetician before becoming a celebrity makeup artist for television and film, working with high-profile talent including Morgan Freeman.
After building and scaling her own med spa from the ground up, Emily discovered her true passion: helping service-provider-owned medical spas make strategic decisions, understand their numbers, implement systems, and build profitable, sustainable businesses.
Connect with Emily Kendel:
Facebook Group: Emily Kendel
LinkedIn: Emily Kendel
Instagram: @emilykendel
Website: spaproject.com
👉 💬 Connect with Us
Don’t forget to subscribe to Her Unshakeable Confidence for more empowering stories and actionable insights. Leave us a review, share your favorite moments, and tag us on social media!
✨ Take our new QUIZ and discover what’s really holding you back and how to break free.
🎁Subscribe to our exclusive email list and receive our downloadable, FREE GUIDE, Positive affirmations to Live Life Authentically
Click HERE to get your copy!
Pre-Order Simone’s New Book
REAL Confidence A Simple Guide to Go from Unsure to Unshakeable
📖 Order Simone’s Book
Amazon Link: https://a.co/d/5MwUmJh
Goodreads: https://www.goodreads.com/book/show/55422846-the-extraordinary-unordinary-you
Barnes&Noble: https://www.barnesandnoble.com/w/the-extraordinary-unordinary-you-simone-knego/1137661020
👉 Connect with Simone Knego:
- Instagram: @simoneknego
- Facebook: @speakersimoneknego
- LinkedIn: simoneknego
- Website: www.simoneknego.com
- Book a free call with Simone
👉 Connect with Olivia Knego:
- Instagram: @oliviaknego
- LinkedIn: oliviaknego
✨ Check out our inspirational mugs, shirts, and more at The Unshakeable Studio on Etsy!
Empower your day with a dose of confidence. New designs drop regularly!
Hosts & Guests
No transcript available for this episode.
