AI Selling Rewards Curiosity | Workflow Discovery with Seong Park

AI adoption has changed the standard for go-to-market execution. Seong Park, SVP of Customer Support & Services at Cursor, explains why the old model of selling certainty is giving way to curiosity, experimentation, and workflow discovery. He breaks down why the real work starts after signature, why pilots only matter if they lead to business-critical adoption, and how revenue leaders can guide customers from AI exploration to measurable impact.

Seong Park is the Senior Vice President of Customer Support and Services at Cursor. His background spans pre-sales, customer success, and go-to-market leadership across companies including MongoDB, ThoughtSpot, and now Cursor.

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Listen to the full episode:

• The Real Sale Starts After Signature | Proving Value in AI and Consumption Models with Seong Park

Hosted by five-time CRO John McMahon and Force Management Co-Founder John Kaplan, the Revenue Builders podcast goes behind the scenes with the sales leaders who have been there, done that, and seen the results.

This show is brought to you by Force Management. We help companies improve sales performance, executing their growth strategy at the point of sale.

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