
About this episode
How to use pricing as a tool to niche down your audience.
Why engaging clients BEFORE they have the big problem you solve seldom works.
Becoming aware of the stories you tell yourself about money—and how they impact your pricing and packaging.
Why it’s not unethical to charge top dollar for your services (and one solution if you balk at increasing your profit).
The fairness fallacy: why “fair” is an impossible way to set your prices.
LINKS
Rochelle | Email List | LinkedIn | Twitter | Instagram
Jonathan | Daily List | Website | Ditcherville | LinkedIn | Twitter
Get every episode summarized
Each time The Business of Authority publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
Hosts & guests
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from The Business of Authority

It’s A Wrap
The Business of Authority

April Dunford - Obviously Awesome REPLAY
The Business of Authority

The Passion Economy with Adam Davidson REPLAY
The Business of Authority

In Defense of Repetition
The Business of Authority