Austin Butler's YSL Fragrance Campaign: Dancing, Emotions & Scents

Austin Butler, known for his recent Elvis role, is the face of YSL Beautys new fragrance, MYSLF Eau De Toilette Intense. This woody-musk scent, featuring orange blossom and warm notes, is perfect for sunny days. The campaign video showcases Butler dancing freely to Billy Idols remix, capturing solo moments and hangouts with friends. He collaborated with director Romain Gavras and choreographer Damian Jalet, whom he admired for years. The fragrance campaign highlights Butlers personal side, revealing his real self beyond his transformations. He shares how scents help him connect with characters emotionally, using oils during rehearsals. The fragrance is part of YSLs MYSLF line, where Butler has been an ambassador since last year. He keeps his grooming simple with moisturizer, face oil, and cold showers. The U.S. launch is set for May fifteenth, as Butler prepares for Miami Vice and a Lance Armstrong biopic, seeking projects that bring him joy and inner calm.

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