Autoline This Week #2435 - Challenges and Opportunities In The Automotive Retail Jungle

Ford and Nissan are going through the largest new product launches in the history of their respective companies. Mark LaNeve is the Head of Sales for Ford, and Allyson Witherspoon is the Chief Marketing Officer for Nissan U.S. They talk about the importance of bringing all of these new products to market and new ways they’re going to make the world aware of them.