Bubble Tea with Missy Maio, Vice President of Marketing at Gong Cha

In this Marketing Over Coffee:
What's Happening at the World's Hottest Bubble Tea Franchise?

Direct Link to File

Brought to you by our sponsors: Wix Studio and NetSuite

Gong Cha has 2,200 Stores Globally and 500+ in America

Starting out in Operations for Aramark

Over to Coca-Cola and then Burger King, Dunkin, and Church's Chicken

Customers are 16-34 male/female but there's more to the story

What does Gen Z like to do?

Getting Swicy!

5:45 - 6:29 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to!

Promotions with Hershey, and Final Fantasy

Selecting and balancing local versus global campaigns

How does Peanuts make it to the US last!?!

Running cutting edge text messaging campaigns

Fivestars by SumUp

Fast Casual vs QSR - the difference is experience

16:10 - 17:54 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth.

Building the alliances to create a master fund for marketing

How to succeed when marketing with franchisees

Running Marathons

The inside story of Dunkin' Donuts

What was the key to success?

Simon Sinek's Leaders Eat Last

Good to Great

Sign up for the text line: 1-617-812-5494

Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie

Sign up for the Marketing Over Coffee Newsletter to get early access!

Our theme song is Mellow G by Fonkmasters