Building a Brand, Raising a Baby with Hayley Kruth: What Happens When Business and Motherhood Collide

I’m sitting down with Hayley Kruth, founder of Moxie Made, a creative branding studio helping entrepreneurs, small businesses, and nonprofits turn their ideas into brands that actually stand out. Through strategy, storytelling, and design, Hayley helps founders bring their vision to life in a way that feels authentic and impactful.

But beyond the brands she builds — Hayley is also in a brand new season of life.

She’s a new mom to a baby girl under one year old, navigating the identity shift that comes with motherhood while still running and growing her business.

And today, we’re getting real about what it actually looks like when those two worlds collide.

We talk about the identity shifts no one prepares you for, how ambition changes (but doesn’t disappear), what building a brand really requires, and the honest, behind-the-scenes of running a business with a baby.

If you’ve ever wondered, “Can I really do both?” — this episode is for you.

--------------------------------------------------------

This episode is sponsored by FM Bookkeeping 💛

FM Bookkeeping exists to empower business owners and give them peace of mind around their finances. We believe you deserve clarity, confidence, and support—without shame, judgment, or overwhelm.

Whether you’re behind, confused, or just tired of carrying the mental load of your numbers, FM Bookkeeping is here to help you feel grounded and in control again.

If you’re ready to stop stressing about your books and start feeling supported, visit:

👉 https://www.fmbookkeeping.com

Send us Fan Mail