E032: Online Course Marketing with the 7 Ps: Problem and Promise

There are 7 P's to online course marketing... and in this episode, host Julie Hood explains the first two and how to use them: Problem and Promise. You'll sell more courses when you work out these two items to describe your online course. 

LINKS MENTIONED

Listen to Episode 6 to hear about all 7 P's.

Get your copy of the training, Is My Course Idea Any Good? here:
https://www.CourseCreatorsHQ.com/idea

Find out more about the 24 Hour Course Creator program at:
https://www.24HourCourseCreator.com

KEY TAKEAWAYS

Let’s start by recapping the 7 P’s of online course marketing:

1. Problem
2. Promise
3. Pricing
4. Positivity
5. Patience
6. Page
7. Party

This episode explains how to create and use a Problem Statement and a Promise Statement to reach your ideal student. 

For example, for Julie's 24 Hour Course Creator program, her Problem Statement is:

• Experts think they don’t have time to create a course.

Her Promise Statement is:

• At the end of 24 hours, you will have a completed course (if you do the work).

COME VISIT!

Connect with me on Clubhouse for FREE masterclasses at @JulieHood

CourseCreatorsHQ.club – to join the waitlist  for my upcoming Clubhouse course

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