E242 - How Top Reviews Help Sway Consumer Decisions

Episode Link: https://www.humanfactorscast.media/242

Recorded live on April 21st, 2022, hosted by Nick Roome & Barry Kirby.

Check out Barry’s Interview with Nick Rutter about fire alarms on our sister podcast - 1202 The Human Factors Podcast:

• https://www.1202podcast.com/fireangel/

News:

• Study finds top reviews, not average ratings, sway consumer decision-making
• https://www.usf.edu/business/news/articles/220407-average-rating-research-denny-yin-usf-muma.aspx
• Image Source: Pexels

It Came From:

• Representativity and qualitative UXR | /u/xynaxia | r/UXResearch
• About transitioning into UX, Landing first job and finding a mentor | /u/Wonderful_Quality_34  |  r/userexperience
• How should I be applying for UX Jobs? | /u/TheDyingSailor | r/userexperience

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Thank you to our Human Factors Cast Honorary Staff Patreons: 

• Michelle Tripp

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Mentioned in this episode:

1202 - The Human Factors Podcast

Listen here: https://www.1202podcast.com