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HEADLINES – Consumer Sentiment Sags | Researchers Describe How to Boost Tea Consumption in China | Ceylon Planters Call for a Tea Stakeholders Summit: Debt Relief Brightens Outlook
INDIA TEA NEWS – Assam Small Tea Growers Pledge To Grow Clean Tea | North India Tea Production Lower by 60%
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Ethical Food and Beverage Marketer Gillian Christie, CEO of Christie & Co. in Santa Barbara, Calif.
PLUS | Purpose-Driven Marketing | Dozens of teas and tisanes were displayed at the 68th Summer Fancy Food Show in New York. Healthful, functional, and sustainably produced plant-based beverages with clean labels were in the spotlight—along with purpose-driven brands aligned with consumers’ desire for authenticity and social responsibility. Ethical Food and Beverage Marketer Gillian Christie, CEO of Christie & Co. in Santa Barbara, Calif., joins us this week to share her insights after three busy days maneuvering among the crowd of 30,000 walking the Javits Center show floor.
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