Episode 4 - Rachel Flanagan on Coaching with Purpose, Advocacy in Action, and Building Culture in the PWHL

In this episode of Good People in Hockey, host Tatiana Rafter sits down with Rachel Flanagan, assistant coach with PWHL Toronto and one of the most respected leaders in Canadian women’s hockey. From guiding U SPORTS athletes at the University of Guelph to shaping the culture of a brand-new professional team, Rachel brings insight, heart, and a legacy of purpose-driven coaching. She opens up about the transition to pro, the values behind her leadership, and what it truly means to build something that lasts—on and off the ice. This conversation dives into:     •    The cultural pillars being built in the PWHL     •    Mentorship, inclusion, and player-driven environments     •    Lessons from 16+ years at Guelph     •    Barriers facing women in coaching—and how to break them     •    What legacy looks like beyond just wins Whether you're a coach, a player, or simply someone who loves the game, this episode will leave you thinking about what it means to lead with purpose.  Good People in Hockey is where grassroots meets pro—celebrating values-driven leadership and the people making hockey better.  Don’t forget to follow, rate, and share if you enjoy the episode! #GoodPeopleInHockey #PWHL #RachelFlanagan #WomensHockey #CoachingLeadership #HockeyCulture