From Survival To Legacy: The Story of DeShandra Cullins

What if the moment you finally said “enough” became the spark that built your legacy? We sit down with DeShandra (Monet) Cullins—a survivor, mother of five, entrepreneur, and author of You Good, Sis?—who turned lifelong trauma into a blueprint for healing, purpose, and generational change. From escaping intimate partner violence to walking into a shelter with her daughters, she shares the precise steps that moved her from survival mode to building a beauty brand that began in a women's shelter and grew into a platform for women's empowerment.

DeShandra opens up about complex PTSD and why it’s often misread as “just depression.” She breaks down how chronic trauma reshapes a nervous system, how EMDR helped her separate triggers from identity, and how simple daily structure—miracle mornings, hydration, journaling—became anchors that outlast motivation. We also spotlight the insidious tactics of financial abuse and the practical pivots that counter them: turning tax refunds into startup capital, learning credit repair and business credit, and using honest landlord letters to rebuild housing stability.

At the heart of the episode is ROOTS, her five-part framework—Reveal, Own, Open, Turn, Sustain—that integrates inner work with business strategy. You’ll hear how bold lipstick shades named for power and courage helped her reclaim her voice, why “Monet” was armor and “DeShandra” is integration, and how the You Good, Sis? book and journal teach check-ins that prevent burnout before it breaks us. If you care about survivor advocacy, faith-informed healing, entrepreneurship, or building legacy from hard beginnings, this story will change how you think about resilience.

Learn more about DeShandra and her work at www.deshandracullins.com or www.discoveringdeshandrasolutions.com and on Instagram at @discovering.deshandra