
About this episode
Join Steve, Ronan, and Jeanine in this episode of the Difference Maker Revolution Podcast as they break down one of the biggest shifts happening right now in real time—a major change to Google that could completely reshape how photographers are found online.
This is a conversation about AI search, changing client behavior, and why the old way of relying on SEO and Google rankings may no longer work the way it used to.
🎧 What you’ll learn in this episode:
- Why “Google search is now dead” (and what that actually means)
- What Google AI mode is and how it changes everything
- How clients are now searching differently using AI tools
- Why SEO strategies photographers relied on are being disrupted
- How AI agents choose which businesses to recommend
- Why websites full of galleries may no longer be enough
- What “be findable, be believable, be bookable, be human” really means
- How photographers can adapt before their visibility drops
This isn’t just a shift in search — it’s a shift in how people search, decide, and choose who they work with.
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