How AI Can Help Small Business Owners Save Time & Build Better Systems - Lindsay Quinn
About this episode
In this episode of What's Your Deal?, Matt sits down with Lindsey Quinn, founder of HeartWise Collective to talk about one of the biggest shifts happening in business today: artificial intelligence.
Lindsey shares how she went from running a traditional consulting business in the orthodontic industry to building AI-powered systems that help business owners save time, improve efficiency, and create better workflows without adding more staff or burning themselves out.
Matt and Lindsey break down how small business owners can start using AI in practical ways, from creating branded content and marketing systems to analyzing financial data, improving sales conversations, building SOPs, and reducing repetitive computer-based tasks. Lindsey also explains the difference between basic generative AI and more advanced AI agents, while keeping the conversation grounded for business owners who may feel overwhelmed by the technology.
Timestamps
01:30 — How Lindsey pivoted from consulting into AI systems
04:00 — Lindsey's background in orthodontic consulting and business systems
06:35 — Avoiding AI cringe and making content sound authentic
10:00 — How business owners can begin implementing AI systems
12:16 — Using AI to work on the business instead of in the business
15:46 — Training AI like you would train a new employee
18:38 — How AI agents can read, edit, download, and organize files
21:00 — AI overwhelm and knowing what applies to your business
23:00 — Creating a "Conversion Coach" for sales calls and team training
25:30 — Why the right AI tool matters for the right task
27:28 — How Lindsey used AI to build a webinar, funnel, and coaching program
31:21 — Comparing AI adoption to the shift from typewriters to computers
36:48 — First steps for business owners who want to start using AI
39:30 — Lindsey's RCRQ prompting framework
43:38 — Final thoughts on using AI to improve quality of life and business efficiency
Connect with Lindsay:
https://www.heartwisecollective.com
Connect with Matt Uhler / Amped Success:
Instagram: @ampedsuccess
Website: ampedsuccess.com
Email: [email protected]
LinkedIn: https://www.linkedin.com/in/matt-uhler-a9896612/
Connect with Amped Funding Advisors:
https://ampedsuccess.com/amped-funding-advisors/
Phone number: 1-800-569-8974
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