
How Maddie Grace Grew to 160K+ Followers and Turned Social Media into a Full-Time Art Career
About this episode
What happens when you take your art business seriously on social media?
In this episode of The Art Coaching Club, Hayley sits down with Maddie Grace Maierhofer— a Savannah-based artist whose joyful, colorful paintings and daily social media presence have transformed her creative career. In just one year, she skyrocketed from 40K to over 160K Instagram followers, grew consistent monthly sales, and even landed a dream collaboration with SMEG USA.
They dive into:
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How posting one reel a day changed Maddie’s business
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Tips for balancing growth, commissions, and creative energy
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What to do when shows don’t go as planned
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Navigating clients, boundaries, and burnout
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Why consistency matters more than perfection
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Building brand collaborations as an artist
If you’ve been wondering how to grow your art business online or find your rhythm on social media, this conversation is full of honest, practical inspiration straight from someone who’s done it.
Listen now and learn how to turn your creative momentum into real results.
Follow along @maddiegraceart
Also - listen to our last episode (episode 126)
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