How To Utilize LinkedIn Effectively to Land More Discovery Calls with Your Ideal Clients with Scott Aaron

If you know me, you know one of my favorite topics is LinkedIn! 

In this episode of Serve Scale Soar®, I sat down with Scott Aaron, a LinkedIn expert, to talk about how you can strategically use LinkedIn to land more clients for your service-based business. 

Scott is an internationally acclaimed and award-winning online marketer, 3x best-selling author, top podcaster, and speaker, Scott Aaron, is the go-to specialist when it comes to converting traffic, establishing connections, generating leads, creating sales, and building personal brands all using LinkedIn.

Topics covered in this episode include:

• What the four layers of LinkedIn are
• The importance of optimizing your profile for your ideal client
• Tips for using Power Partners on LinkedIn
• Why you need to be strategic with your connections 
• Scott’s three-step process to creating a message people will respond to
• Tips for how to share content on this platform
• How to get started with LinkedIn

LinkedIn is such a good way to grow your business if you utilize it right. Tune in to learn more! 

Find the full show notes at www.brandimowles.com/189

Resources Mentioned:

Visit Scott’s website: www.scottaaron.net

Get Scott’s free guide to the Perfect LinkedIn Profile: https://networkacademy.kartra.com/page/OptimizeLinkedin?fbclid=IwAR12B9sfyv5r0zqM0vnG0dCSew15jXcT7gjQW-zoYM1o_lAfXu4dquZu0p4

Follow Scott on Instagram: www.instagram.com/scottaaronlinkedin

Connect with Scott on LinkedIn: ​​https://www.linkedin.com/in/scottaaroncoach/

Tune in to Scott’s podcast: https://podcasts.apple.com/us/podcast/networking-and-marketing-made-simple/id1441674842

Additional Resources:

Ready to scale to consistent 10k months without growing a team, hiring contractors, or creating a course? Then it’s time for you to Scale with Simplicity®.  Find out more >> https://brandimowles.com/join-serve-scale-soar

Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650

Follow Brandi on Instagram: https://www.instagram.com/brandimowles

Follow Brandi on Facebook: https://www.facebook.com/Brandiandcompany