How to Win With Prompt Engineering - Ep. 38 with Jared Zoneraich | AI & I

Prompt engineering isn’t just about telling AI to solve your problems—it’s about knowing which ones to solve.

Yet there’s a mismatch between the people who can identify the right problems—experts with deep domain knowledge—and the technical infrastructure required for developing and refining prompts. Jared Zoneraich, the cofounder and CEO of prompt engineering platform PromptLayer, is bridging the gap with a platform on which non-technical experts can manage, deploy, and evaluate prompts quickly.

The role of human prompt engineers, however, has been the topic of controversy, with some arguing that AI can optimize prompts better than us, while others suggest that more capable LLMs eliminate the need for meticulously crafted prompts altogether. I spent an hour talking to Jared about why he believes prompt engineering isn’t becoming obsolete. He also tells me everything he’s learned about writing a good prompt and what the future of AI tools looks like. Here is a link to the episode transcript.

This is a must-watch for prompt engineers, people interested in building with AI systems, or anyone who wants to generate predictably good responses from LLMs.

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Links to resources mentioned in the episode:

Jared Zoneraich: @imjaredz

PromptLayer: @promptlayer, https://www.promptlayer.com/

A couple of Steven Wolfram’s articles on ChatGPT: What Is ChatGPT Doing … and Why Does It Work?, ChatGPT Gets Its “Wolfram Superpowers”!