I'm Quitting Social Media for My Podcast: A Q4 Marketing Experiment

Tired of the social media slog? Learn how to quit social media promotion and still grow your podcast.

Are you feeling burned out from the endless cycle of creating content just to see zero ROI from your podcast's social media promotion? You're not alone. The constant struggle of putting in time and effort for posts that don't convert to clients or increase listenership can feel like a chore. In this candid solo episode of Podcasting Unlocked, Alesia Galati shares her personal "Q4 Experiment" to completely drop social media promotion for the podcast and replace it with high-fulfillment, high-ROI strategies. Discover why social media might not be serving your podcast growth and the actionable steps you can take to shift your focus to channels that genuinely light you up.

Key Takeaways:

• The Zero-ROI Problem: Learn why spending time and effort on platforms like Instagram, LinkedIn, and Facebook is no longer worth it when it fails to generate new leads, client conversions, or an increase in podcast listeners.
• The Three Pillars of a New Growth Strategy: Discover the three focused activities that will replace social media posting: Speaking and Workshops, Podcast Guesting, and Optimizing Your Own Channels (email list and website).
• Prioritize High Fulfillment: Shift your efforts from tasks that feel like a "slog" to activities like guesting and teaching workshops, which are exciting, light you up, and provide tangible returns.
• Key Performance Indicators (KPIs) to Track: Understand the metrics that truly matter for podcast and business growth, including lead generation (discovery calls), time efficiency, website traffic, and conversion rates from workshops.
• Take Action with Free Workshops: Get details on the three upcoming free Q4 workshops focused on Podcast Marketing (Oct 17th), Podcast Workflow (Nov 17th), and 2026 Podcast Goal Setting (Dec 17th).

Alesia is running an experiment, and she's inviting you to run one too. Take a moment to consider: what is one thing in your business or life that no longer feels good and that you can drop?

The first step in making this change is learning the new strategies. Sign up for one of the free Q4 workshops at galatimedia.com/workshop—it's time to build a podcast that feels good and drives results!

Learn more about Podcasting Unlocked at https://galatimedia.com/podcasting-unlocked/ 

CONNECT WITH ALESIA GALATI:

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LINKS MENTIONED:

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Proud member of the Feminist Podcasters Collective.