Jenna Bush Hager's Live Prank Gone Wrong

On April 1st, on April 1st, Jenna Bush Hager tried pulling an epic April Fool's prank on her today's show co-host, Willie Geist.

The set-up involved the fake viral cake from a made-up bakery, supposedly worth $20,000, and so hot only one gets big daily.

While chatting trending topics with editor Ariana Davis, Jenna grabbed the platter to help and straight-up dropped it, frosting everywhere.

Things got real messy when Jenna slipped on the icing herself, barely catching a chair to stay upright.

The whole thing was meant to shock Willie into believing this luxury cake hype, but her tumble turned the gag into chaos right on live TV.

Willie's jaw dropped it first, looking totally stunned, but he quickly caught on yelling April Fool's while helping her up.

He praised her commitment, saying she really sold it by wrecking her shoes for the bit.

Crew and audience cracked up behind the scenes.

Later, they replayed the slow-mo fall, with Willie admitting he bought the story hook, line and sinker until the crash.

Jenna owned that the slip wasn't scripted, just pure accident in her prank pursuit.

Even Geist Sharon Stone waiting nearby got a shout-out, with Jenna apologizing in embarrassment.

Proves even pros can flop spectacularly, chasing laughs on Fool's Day.

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I'm Corey with The Story.