John Ternus Takes Helm at Apple | California News

John Ternus is now Apple’s CEO, stepping into the spotlight after Tim Cook’s 15-year reign that saw Apple’s value soar to $4.6 trillion—thanks largely to the iPhone. With AI reshaping tech, Ternus must accelerate Apple’s lagging AI efforts, including Siri upgrades focused on privacy and real-world use. Coming from hardware engineering, he’ll need to expand his expertise to tackle supply chains and navigate political waters—including rebuilding ties with President Trump. Cook, transitioning to executive chairman, will remain a key advisor, leveraging his diplomatic skills and global relationships to help steer Apple through this pivotal moment. Before becoming CEO, Ternus helped build Apple Watch, AirPods, and Vision Pro—and he’ll lead the launch of the next iPhone at Cupertino next week.

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