In this solo episode, Howie Chan shares his proven LinkedIn framework — the "LinkedIn 5" — five essential moves to grow your brand or business on the platform, whether you're starting from zero or finally ready to get serious.
Most people fail on LinkedIn not because they lack ideas or experience, but because they don't know what game they're playing.
Howie breaks down the three LinkedIn games — creator, business owner, and executive — and explains why mixing them up is the #1 reason people feel stuck, burned out, and invisible.
You'll learn how to optimize your profile as a high-converting landing page, how to get in front of the right audience without a single follower, and the counterintuitive content strategy that lets you win fast by using what already works.
Chapters:
00:01:24 The 3 LinkedIn Games (and How to Pick Yours)
00:03:33 Your Profile as a Landing Page
00:09:56 How to Find Your Audience Before You Have Followers
00:12:27 The Pro Move Most People Ignore
00:13:31 Match Your Content to Your Game 00:17:46 Full Recap
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