LIVE at Shoptalk Spring: Wing’s Heather Rivera on Five-Minute Futures

Recorded live at Shoptalk, Phillip and Brian sit down with Heather Rivera, Chief Business Officer at Wing (an Alphabet company), to talk about how Wing has crafted our five-minute delivery future. Spoiler: the novelty of drones wearing off might be the best thing that ever happened to the industry.

Building the Drone While We’re Flying It

Key takeaways:

• Wing's fastest recorded delivery: 2 minutes, 37 seconds. Average is under five minutes.
• 25% of Wing customers order three times a week – habit, not novelty.
• Wing just announced its largest residential drone delivery expansion yet, with Walmart, covering 270+ store locations.
• ~70% of Walmart SKUs fit in Wing's current delivery box – roughly 50,000 products.
• Wing recently doubled its payload capacity from 2.5 lbs to 5 lbs, opening new SKU and category possibilities.
• [00:20:39] "I want this technology to become unremarkable for people because it just becomes part of the way they go about their lives." – Heather Rivera
• [00:13:09] "I predict there's gonna be whole sets of new companies that design existing products to fit into the five pound baskets." – Brian

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