McDonald's to Meme Coins: Culture's New Financial Frontier

This week, Avery and Sam dissect three major cultural shifts happening: Web3 going mainstream, creator influence reaching new heights and the increasing financialization of culture. In this episode, hosts Avery and Sam discuss the McDonald's x Doodles partnership and what it signals for Web3 brand collaborations. They also explore the growing power of creators and influencers, using Jake Paul's recent Netflix boxing match as a recent case study and finally, they dive into crypto's latest bull run and why everyone from 12-year-olds to art collectors are trying to cash in on the culture market. Links mentioned from the podcast:  110M Doodles coffee cups appear at McDonald’s across the US: NFT Collector Netflix Says Mike Tyson-Jake Paul Was a ‘Huge Success,’ While Acknowledging Tech Issues ‘The world's most expensive banana’: Maurizio Cattelan’s Comedian fetches $6.2m at Sotheby’s New York Liz Hagelthorn’s LinkedIn post Watch this episode on video: YouTube CoinDesk Follow us on Twitter:  Sam Ewen, Avery Akkineni, CoinDesk, Vayner3 - "Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.