Meet Nicole R. Ferrera Superwoman & Commercialization Queen

About This Episode

Nicole R. Ferrera has spent more than two decades at the intersection of media, advertising, and technology — and she has seen this industry from nearly every angle. She started as a media buyer at the major holding companies (WPP, IPG,Omnicom), moved to the publisher side at Viacom, helping offset linear television decline through digital revenue, and then worked in ad tech building solutions that work for both buyers and sellers.

But Nicole's story doesn't live only inside the professional world. In this conversation, she opens up about a life-altering accident in college, a burnout that brought her to a breaking point during the pandemic, a late ADHD diagnosis that reframed decades of her life, a cross-country move from New York City toColorado — and the businesses she has built since, on her own terms and her own values.

In this episode:Nicole's Early path

The accident that changed her life

The grad school of media

Buyer-seller-builder

Ethics in the start-up world

Burnout big time

Move from NYC to Colorado

Her ADHD diagnosis

The Superwoman Society and ADHD Aligned

On being a mom first

What's next?

Resources & Links Mentioned

• ADHDAligned.com — Nicole's new research-backed platform for women navigating ADHD at work and at home (launching soon)
• Superwoman Society — Nicole's global mentorship network for women with ADHD; join as a mentor or mentee
• NRFMedia.com — Nicole's media and advertising consultancy
• CureSearch for Children's Cancer — curesearch.org — funding the bridge between early-stage and late-stage pediatric cancer research
• Innovation Women — Speaker network https://www.awin1.com/cread.php?awinmid=96435&awinaffid=2281255&ued=https%3A%2F%2Finnovationwomen.com%2Fjoin%2F

• ADDCA — The ADD Coach Academy, where Nicole completed her ADHD coaching training

About This Kaleidoscope Career

Hosted by Helen Jonsen, journalist, strategic advisor,author, and speaker.

The Kaleidoscope Career is a production of helen jonsenmedia. Learn more at thiskaleidoscopecareer.com

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This Kaleidoscope Career celebrates women who twist and turntheir skills, talents, passions, and experiences to create new and brilliant iterations of their careers. We meet women across sectors and industries, including somein C-suites, on stage, in medicine, consulting, advocacy, nonprofits, and entrepreneurship. Each of their stories is unique, and each one is inspirational.

Helen’s book, This Kaleidoscope Career: Empowering Women to Build Unconventional Careers and Redefine Success, will be published in September 2026 by global publisher De Gruyter-Brill. -- Invite Helen to be a guest speaker at your next event, conference , book store, library or book club! [email protected]

https://www.helenjonsen.com/#this-kaleidoscope-career

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