Meghan Markle's As Ever Brand Expands to Australia

It's April 8th, from Hollywood to your headphones.

This is Entertainment and Celebrity News.

Today, powered by AI, I'm Cory with the Story.

Megan Markle just locked down trademarks for her as ever lifestyle brand in Australia,

right before she and Prince Harry head down under for the first time in over seven years.

She filed for 12 trademarks back in September 2024 and got approval this past June 2025,

sparking talk that she's gearing up to push her jams, teas, and flower sprinkles into

a new market.

Now, this comes as her Netflix partnership wraps up after a year, slowing things stateside.

PR expert Kaylee Cornelius calls the timing straight up strategic, saying the trip could

build buzz and offset any US stumbles, turning expansion from.

An option into a must to keep the brand fresh.

Folks see Australia as a smart play lifestyle vibes, match her audience, public feelings

are more chill than in America, and they're already known.

Without the intense spotlight, their last visit was back in 2018, fresh off the wedding

when Megan was pregnant with Archie.

On the trip, set for mid-April, Megan speaking at a three day girls retreat in Sydney from

April 17th to 19th, while Harry's keynoting, a mental health summit in Melbourne on April

15th and 16th.

Their office mentions private business and charity stops too.

No official word on as ever launches yet, but if it clicks, this could spark real global

momentum for her venture watch, how the visit shakes out.