Morning Brew founder Alex Lieberman - what B2B marketers get wrong

Alex Lieberman is the co-founder of Morning Brew, a business newsletter with over 4 million subscribers. Alex founded Morning Brew in his dorm room and sold a majority stake to Business Insider for $75 million in 2020.

In this episode, Alex and Auren discuss: 

• Why B2B marketing is broken
• The future of influencer marketing
• Finding purpose after the exit
• Generation media consumption

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You can find Auren Hoffman on X at @auren and Alex Lieberman on X at @businessbarista. 

Editing and post-production work for this episode was provided by The Podcast Consultant (https://thepodcastconsultant.com)