Mother’s Day: Top Email Marketing Strategies and Campaign Ideas to Drive Sales

193 - Tune in for our insights on how to engage with your customers on an emotional level while helping them find the perfect gift for mom. Discover our top email marketing campaign ideas to prompt your subscribers to shop this Mother’s Day.

Watch the video showcasing all email design examples here!

You’ll Learn

• How to tie your products with your email marketing strategy
• One segmenting strategy you should implement before Mother’s Day
• The differences between marketing Mother’s Day in the UK, the US and Canada
• Email campaign ideas for even the least giftable industries
• The secret to conversion beyond discount incentives
• Andriy and Vira’s top suggestion for optimizing your website this Mother’s Day

Resources Mentioned in This Episode

• How to Insert a Countdown Timer in an Email 
• #99. How to Use Organic Content as an Opt-in for your eCommerce Business
• Wild One
• Cleancult
• Sephora
• Shock Surplus
• Everlane
• Doe Beauty
• Sol de Janeiro
• Brilliant Earth
• Ippolita
• Steven Alan
• Tuft & Needle
• Samsung
• Postable   

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