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About this Episode
All the online marketing acronyms you never wanted to know!
AM - Affiliate Manager
API - Application Programming Interface
B2B/B2C - Business To Business & Business To Consumer
CMS - Content Management System
CPL - Cost Per Lead
CPM - Cost Per Mille
CRO - Conversion Rate Optimisation
CRM - Customer Relationship Management
CSS - Cascading Style Sheets
CTA - Call To Action
CTR - Click Through Rate
CPC - Cost Per Click
DNS - Domain Name System
GSC - Google Search Console
HTML - Hyper Text Markup Language
JS - JavaScript
KPI - Key Performance Indicators
LTV - Lifetime Value
MRR - Monthly Recurring Revenue
MVP - Minimum Viable Product
PPC - Pay-Per-Click
PBN - Private Blog Network
PR - Public Relations
ROAS - Return on Ad Spend
RSS Feed - Really Simple Syndication
SEO - Search Engine Optimisation
SEM - Search Engine Marketing
SERP - Search Engine Results Page
URL - Uniform Resource Locator
USP - Unique Selling Point
There's a complete list of 120+ definitions with explainers, code snippets and slides here: https://jamesbachini.com/online-marketing-glossary/
No transcript available for this episode.
