OpenAI’s Critterz blowback: Director Nik Kleverov on year zero for Hollywood
About this episode
Critterz was one of the first feature films built primarily with AI, but OpenAI abruptly shut down Sora, the very tool its director was relying on. Nik Kleverov, Chief Creative Officer of Native Foreign, joins Rapid Response from the Cannes Lions festival to make the case for why AI isn't killing Hollywood, it's about to reinvent it. He breaks down why 2026 is year zero for mass adoption of AI in the film industry, and why human talent is more in demand than ever when great storytelling is the goal. Kleverov also confronts the darker side of the technology: deepfakes, scams, and the blurring line between real and generated, and offers a surprising possible solution.
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