Pickleball Boom: What Retailers Must Know with Steven Greenstein of PB5Star

Pickleball isn't just a sport anymore—it's a retail movement.

In this episode, Pete Mohr sits down with Steven Greenstein, VP at PB5Star, to discuss how their biomechanics-first approach to footwear is turning heads—and turning inventory.

You’ll hear how PB5Star grew from concept to sellout, what makes their court shoe different from rebranded tennis models, and why their success is tied to deep retailer support and community activation.

Whether you run a comfort store, a running shop, or a sporting goods location, this episode breaks down:
 → Why the pickleball customer is different—and rapidly growing
 → The mechanics of the game that impact footwear design
 → How PB5Star supports retailers with the Five Star Success Plan
 → Creative ways to attract and engage your local pickleball community
 → Why independent retailers are perfectly positioned to own this space

From apparel to paddles to recovery sandals, PB5Star offers more than just shoes—they offer opportunity.

Connect with Steven:
Website: https://pb5star.com
Contact Steven Greenstein: [email protected]
Become a retailer: Wholesale inquiry form at pb5star.com

Connect with Pete Mohr:
Website: simplifyingentrepreneurship.com
LinkedIn: linkedin.com/in/petemohr
Podcast: thefootwearretailer.com

Running your business shouldn’t mean running yourself into the ground.

The 10 Laws for Moving from Operator to Owner is a free downloadable guide to help you systemize your operations, empower your team, and actually enjoy the business you’ve worked so hard to build.

Grab your free copy now at simplifyingentrepreneurship.com/laws.
The shift starts here.

This episode of The Footwear Retailer is proudly sponsored by the National Shoe Retailers Association.

NSRA supports independent footwear retailers with tools, connections, education, and resources to help you run a stronger business. 

To learn more about the benefits of membership or to sign up, visit:
https://www.nsra.org/page/benefits

Pete Mohr is a longtime footwear retailer, business coach, and owner of two Shoetopia stores in Ontario, Canada, helping business owners build stronger companies that support a better life. 

To learn more about Pete's programs and coaching or to book a free initial chat about your business goals, visit:
https://pete-mohr.com/