Rewind: Southwest Airlines CEO Bob Jordan: We’re Not Done Changing – Buckle Up!

The Y’all-itics team is on holiday break, spending time with family. But we wanted to share some of the top performing episodes of 2025 with you while we’re out. (originally aired: June 25, 2025) After six months of tumultuous change inside Dallas-based Southwest Airlines, from eliminating bag fees and open seating to talk of European flights and partnerships with other international carriers, CEO Bob Jordan promised the airline would keep evolving. “We won't stop here,” Jordan told the Jasons on this episode, “we're gonna keep changing."