Season 7 | Ep41 Why investing in AI to drive new business could be the biggest mistake you make right now!

On this week's show, I'm releasing my talk at this year's Recruitment Agency Expo, all about why AI and automation could be the biggest mistake you make in your recruitment agency in 2024.

In March, I was on stage in front of a room full of recruitment leaders who had been subjected to countless suppliers from technology companies promoting their latest AI tools and tech to automate parts of the recruitment process. 

Everyone agreed that this tech sounds logical, efficient and exciting. 

Personally, I don't believe that most recruitment businesses are ready for all of it just yet. 

I think there’s a more logical place to start. The platforms and tools everyone is ALREADY paying for. LinkedIn is a great example. There is so much to optimise and capitalise on before moving on to automation. 

I’ve seen what happens when companies try to automate too many things too soon. It can have a hugely negative adverse reaction in the marketplace, and really does more harm than good. 

In this talk, I go through what you need to consider if you are going to invest in AI and what other options are on the table. 

I also give away a very simple free process at the end of the episode, so stick around for that. This is the same process that my clients all over the world are using to reach thousands of people and engage at scale. And it doesn’t involve ANY automation! 

Disclaimer: the tech crashes at the very end of the talk, so I had to edit an ending to the video. But you’ll get the gist. 

I hope you enjoy this! 

To find out more about the 3x system - book a call with my team here: bit.ly/43aQqjb

Chapters

00:56 The potential pitfalls of AI and automation

22:18 Success stories: revenue growth through the 3X system

23:14 Improving job satisfaction and enjoyment in recruitment

23:35 Book a call to learn more about the 3X system

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Hoxo Message

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Access the Hoxo 20:10:5 guide here: https://bit.ly/3PLjaJY

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