Softcult ask their audience to join them on a journey of empowerment

Phoenix and Mercedes Arn-Horn are the twin siblings behind the Juno-nominated shoegaze duo Softcult. While Softcult has been celebrated all over North America, opening for bands like Muse and Incubus, they’re only just releasing their debut album today. It’s called When A Flower Doesn't Grow and it’s a record that’s been years in the making. Phoenix and Mercedes join guest host Talia Schlanger to discuss life outside the major label model, why they decided to call out the abuse they faced in their life and in the music industry, and how they see their role in supporting abused and marginalized people.