Solo Episode: The Devil Wears Lancôme? Movie Marketing Gone Wild, Jo Malone Zara Drama and Can Acne Ever be “Sexy”?

Alix Earle! Jo Malone! Gisele! We’re diving into the headlines that have the beauty world buzzing in our first catch-up episode since January. From the envelope-pushing product marketing for “The Devil Wears Prada 2” to the latest beauty lawsuit, we are breaking down the hot takes that you have been waiting for.

Plus! We found a new book for your French pharmacy obsession, a totally accessible luxury-meets-skincare shower buy and we’re weighing in on the massive (and controversial) launch of Alix Earle’s new acne-focused skincare brand.

Editorial note: This episode was recorded April 10 2026.

You’ll hear about:

• Gisele Bündchen is better than ever: While fashion campaigns turn their attention to mature models, we chat about the drugstore beauty brand that just landed Gisele as its very first global ambassador
• The “K-Pop” sunscreen phenomenon: How brands like Anua are leveraging "K-Pop Demon Hunters" to help make sunscreen cool for Gen Z 
• Jo Malone vs. Jo Malone: The "scent-sational" legal battle between the Estée Lauder parent company and the founder herself over her Zara collaboration
• The “Devil Wears Prada” sequel: We discuss the blatant — but brilliant — movie marketing from L’Oréal and Lancôme that is pushing product placement beyond anything we have seen before
• The body care explosion: Your new luxe-for-less  “everything shower” staple 
• The French pharmacy guidebook: A breakdown of the new book “The French Skincare Bible: Beauty Secrets for Healthy, Glowing Skin” by legit French pharmacist Dr. Marine Vincent — your ultimate decoder for French pharmacy favourites, at last.
• Alix Earle’s Reale Actives skincare launch: Does "sexy” marketing work for acne? We debate the strategy behind the influencer’s $5 million dollar first-day sales and the receipts she brought to social media

A message from our show sponsor:

Discover the new Dove Serum + Oil Body Wash at www.dove.com/ca—now available on Amazon and in stores nationwide.

For any products or links mentioned in this episode, check out our website: https://breakingbeautypodcast.com/episode-recaps/

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*Disclaimer: Unless otherwise stated, all products reviewed are gratis media samples submitted for editorial consideration.*

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