The Carbon Accounting Solution with Clean Incentive CEO Casey Martinez

Casey breaks down the challenge of renewable curtailment caused by transmission constraints and explains how Clean Incentive uses blockchain to tokenize renewable energy certificates with marginal emissions data, bringing clarity to the real emissions avoided by each megawatt-hour of clean power. She contrasts this approach with 24/7 energy matching, arguing it’s a less efficient use of capital, and shows how her solution helps corporate buyers accurately align their energy use with verified emissions reductions. Casey also shares her path from managing renewable assets to founding a climate tech startup, the realities of raising capital in Houston’s energy ecosystem, and why positive market incentives, not punitive carbon taxes, are key to accelerating the energy transition.

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