The Chase Bliss Way: Emotion, Design and the Future of Pedals (Joel Korte, Founder)

Welcome to Products of Music, where you will hear inside stories and expert insights on product innovation in music technology.

In this episode:

Host Adam Wakeling speaks with Joel Korte, founder of Chase Bliss, about his founder journey, the 'chase bliss way' of product development, as well as his successes, failures and market insights.

Watch on YouTube: https://www.youtube.com/watch?v=pTKX8kSsQsw

To learn more about Chase Bliss, visit: https://www.chasebliss.com

00:00 Preview

01:50 Intro

03:05 Joel's founder journey

09:00 Meaning of 'Follow Your Bliss'

12:25 EOS business tools

15:00 Chase Bliss way of product dev

18:30 Definition of 'best'

20:42 Biggest success story

25:36 Pedal release timing

28:36 Why Joel discontinues pedals

33:25 What makes a pedal last?

37:45 Analog versus Digital

42:52 Future innovation

45:37 Chase Bliss midi controller?

47:24 Enamel pins

48:30 Habit design

50:09 New form factor?

50:44 State of the market

57:35 Chase Bliss budget pedals

58:30 Most painful pedal implementation

01:00:01 'Quick fire' questions

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