With his late wife Sakinah, Bell co-founded the non-profit music education initiative, the Kool Kids Foundation, which is now in the capable hands of his sons Hakim and Muhammad, who serve as president and vice-president respectfully. The Kool Kids Foundation works with kids to provide direction in music education, musical composition and even confidence with performance.Ever busy, Kool's business ventures include the hugely successful Le Kool champagne. Le Kool has been a staple and to be very clear, it's not a sparkling wine. It is produced in Reims, next to d'Epernay, France the Capital of Champagne, home to the world's most prestigious names. Kool owns the land on which the grapes are grown and carefully harvested.A recent addition to the beverage lineup is Kool King Coconut Water, which enjoyed a successful rollout in Florida and is coming to other regions soon.