The Origins of Midnight Madness

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This is 19nine SHORTS, a fast break-styled lesson in hardwood history

On this edition of 19nine SHORTS, The Chucker, 19nine’s resident historian, takes us back five decades and details the origins of Midnight Madness. Originally more motivational tactic than program-branding exercise, more an impromptu fan gathering than any heralded celebration of the start of the college basketball season, Midnight Madness owes its launch to an event that didn’t even include a basketball.  

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