
The powerful connection between coffee and sport
About this episode
On the podcast today we’re delving into the worlds of coffee and sport to explore the synergies between these two high profile industries.
We'll be speaking with Dr Lindsy Kass, Principle Lecturer, University of Hertfordshire to get a deeper understanding of what caffeine does to the body and how it can affect athletic performance.
We'll also hear from Caleb Benoit, Founder, Connect Roasters and Major League Baseball player Ian Happ from the Chicago Cubs, about their business partnership and the importance of aligning on vision and values.
Credits music: "Rye Grass Ryder" by Samantha Rise in association with The Coffee Music Project and SEB Collective
Sign up for our newsletter to receive the latest coffee news at worldcoffeeportal.com
Subscribe to 5THWAVE on Instagram @5thWaveCoffee and tell us what topics you'd like to hear
Get every episode summarized
Each time 5THWAVE - The Business of Coffee and Hospitality publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
Hosts & guests
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from 5THWAVE - The Business of Coffee and Hospitality

If not now, when? Coffee’s path to a sustainable future
5THWAVE - The Business of Coffee and Hospitality

People, purpose and product – a conversation with Helen Russell, Equator Coffees
5THWAVE - The Business of Coffee and Hospitality

Understanding consumer behaviour
5THWAVE - The Business of Coffee and Hospitality

Innovation, community and consumer trends – highlights from The Amsterdam Coffee...
5THWAVE - The Business of Coffee and Hospitality